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Seize the Clay - Selectively mined French green illite clay - 454g - whytheface


Get clean by getting dirty with Seize the Clay – hypoallergenic, natural and 100% pure.

Seize the Clay from wtf uses selectively mined, ultra ventilated, French green illite clay with a high CEC capacity.

Whilst all that might sound scientific, complicated and downright expensive all you need to know is our clay is hypoallergenic, natural and 100% pure.

Seize the Clay’s superior sorptive properties give it a very powerful detoxifying effect helping remove impurities and dirt from your pores leaving your face feeling deeply cleansed and refreshed.





100% Ultra Ventilated, French Green Illite clay.


A 454g pot of Seize the Clay is enough for about 12 masks and we’d recommend getting your mud on about once a week. Simply mix with water or Mind Your Tone, apply to cleansed skin, leave for up to 20 minutes, remove using warm water. Follow up with Beehive Yourself or Sulphur So Good.

Storage Instructions

Store in a cool, dark place out of reach of children


A patch test is recommened prior to use to ensure suitability.

French green clay is most commonly used for cosmetic purposes, as distinct from medicinal treatments. It is regarded as a useful treatment for stimulating the skin and removing impurities from the epidermis (outermost layer of skin cells). The clay works by adsorbing impurities from the skin cells, by causing dead cells to slough off, and by stimulating the flow of blood to the epidermis. As the clay dries on the skin, it causes the pores to tighten and the skin to feel firm.